NAWBO Book Series

In an ongoing effort to provide educational resources for entrepreneurs, National Association of Women Business Owners® (NAWBO®) and OPEN from American Express(SM) have partnered to create a book series on issues relevant to business ownership.

Titles in this series include -

Taking an Idea to Market – How to Turn Your Vision Into a Successful Business Venture
By Molly Tschida Brennan
Please click here to see the table of contents for Taking an Idea to Market

Do you have a great idea? If so, this is the book for you. From how to conduct market research to developing a business plan, Taking an Idea to Market has the practical advice that you need to succeed. Successful women entrepreneurs and industry experts share their advice on financing strategies, as well as protecting your investment through copyrights, and incorporation. You’ll also learn how to position yourself above your competition through the book’s suggested marketing strategies.

Tapping Your Inner Entrepreneur – Making the Move From Employee to Business Owner
By Diane Sears Please click here to see the table of contents for Tapping Your Inner Entrepreneur

Thinking about making the leap from corporate America to business ownership? If so, this is the book for you. From planning your exit strategy and developing a business plan to assembling a business team, Tapping Your Inner Entrepreneur has practical advice from experts and entrepreneurs who have been in your shoes.

Money Matters – Positioning Your Business for Growth
By Molly Tschida Brennan Please click here to see the table of contents for Money Matters

Looking to expand your business or take it to the next stage? If so, NAWBO's new book-Money Matters- is for you! From evaluating your current financial needs to anticipating costs related to purchases or acquisition, Money Matters has the information that you need to be prepared! Financial experts, scholars and women business owners offer their suggestions and practical advice in this third book in National Association Women Business Owners (NAWABO(R))’s Business Tools book series sponsored by OPEN from American Express(SM).

To order books in the NAWBO Business Tools book series, please click here.